The “Aloha” project was born out of a desire to help a good friend bring her vision of supporting and reforesting tropical forests to the digital world. The central idea was to create a modern, aesthetic yet functional website that would inspire people to donate to the planting of new palm trees.The focus was to create a unique atmosphere that would visually and emotionally transport visitors to the tropical world of Hawaii. The website was to be more than just an information platform - it was to convey the tropical lifestyle and serve as an effective tool to promote sustainable fundraising.